A retailer is allowed to have misprints in their promotional material providing they take reasonable steps to correct it ASAP, in this case by posting a notice at store entrances. To make a case against the retailer you'd have to prove that they intended to deceive or mislead. That's very difficult to do. Even if you were to succeed, the result would likely be criminal charges rather than being forced to sell at the incorrect price.
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Jun 26th, 2009 10:33 AM #1
Advertised price error - advice needed
I was checking Best Buy's flyer for this week and noticed a 42" Toshiba 1080p flatscreen being advertised for $599. I realized this was probably a misprint but went into a store anyways. As I thought the sales clerk pointed me to a bulletin board at the front door with a notification of the misprint and the proper price. At what point do stores have to honour advertised prices? Could I have insisted they sell me this unit at the advertised price or does the in store correction take away any responsibility for the misprint?
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Jun 26th, 2009 11:37 AM #2
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Jun 26th, 2009 11:51 AM #3
Retailer only has to honour the advertised price in the province in Quebec. I still remember the ipod Touch fiasco ($69 price) where everyone got cancellations except for those living in Quebec.
Last edited by dmdsoftware2; Jun 26th, 2009 at 01:13 PM.
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Jun 26th, 2009 12:41 PM #4
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Jun 26th, 2009 03:11 PM #5
Listed prices anywhere is not a contract so the retailer does not need to honour it.
Until they charge your credit card and give you the item, the store has no obligation to sell you anything and any price._______________
You read it. You can't unread it.
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Jun 26th, 2009 03:27 PM #6
Your best bet is to try to PM it.
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Jun 26th, 2009 04:46 PM #7
Thanks for all the replies. I was pretty sure this was the case and now it's confirmed.
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