Namborg
Jul 27th, 2012, 01:51 PM
As part of a case analysis i'm just wondering if anyone has any ideas - small, large, risky, or outrageous, please let me know.
I'm mainly interested in the search engine industry/ social media industry in the US
Some basic information:
Yahoo has gone through many ceo's in the last 5 years
recently got a new CEO, who previously worked at google, google is main competitor
seems to lack general direction now
Has few billion dollars in cash but currently decreasing revenues,
Some ideas generated so far:
Invest in R&D/ high tech for any products that they think can be #1 or #2 in their chosen markets
Merge or acquire or get acquired companies: ie. AOL or RIM, Microsoft, etc
thanks!
I'm mainly interested in the search engine industry/ social media industry in the US
Some basic information:
Yahoo has gone through many ceo's in the last 5 years
recently got a new CEO, who previously worked at google, google is main competitor
seems to lack general direction now
Has few billion dollars in cash but currently decreasing revenues,
Some ideas generated so far:
Invest in R&D/ high tech for any products that they think can be #1 or #2 in their chosen markets
Merge or acquire or get acquired companies: ie. AOL or RIM, Microsoft, etc
thanks!