Why so much emphasis on 'secret rebates'?
I really like your service but you present it like a bad infomercial when you start talking about 'secret prices' like there's some kind of dealer conspiracy.
Skip the hype and stick to the facts: CCC gives you dealer invoice pricing on vehicles and factory options, continual updates on all sales incentives and contact with the dealers who can help you buy the car you want at the right price.
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May 27th, 2009 06:38 PM #1
CCCPres needs your help
Hi everybody,
I got a ton of PM's with some great ideas on a radio ad campaign and I've added a few of my own.
Now I need your votes to help pick the best two. Bring them on.
BTW- We've decided to go with AM640 and 680 News in the GTA and if its succesful we'll expand the campaign across the country.
Thx
CCCPres
TAG #1
With insider pricing information we guarantee you’ll buy your new car cheaper. Visit CAR COST CANADA DOT COM for your confidential wholesale savings report and save big.
TAG #2
Get your new car cheaper with secret factory rebates. Save even more when you know the real pricing story. Visit CAR COST CANADA DOT COM for confidential price reports.
TAG #3
Thinking of buying a new Honda, Hyundai or Hummer? Go to CAR COST CANADA DOT COM first to get dealer invoice prices, secret factory rebates and more. Go to CAR COST CANADA DOT COM.
TAG #4
Uncover huge unadvertised secret factory rebates only at CAR COST CANADA DOT COM. Plus get a big dealer discount with invoice prices and more. Go to CAR COST CANADA DOT COM.
TAG #5
Negotiate like a pro with secret factory rebates from CAR COST CANADA DOT COM. Plus get a big dealer discount, dealer invoice prices and more. Go to CAR COST CANADA DOT COM.
TAG #6
You’ve heard it’s a great time to buy a new car. But how? Its easy with dealer invoice prices, big dealer discounts and secret factory rebates from CAR COST CANADA DOT COM.
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May 27th, 2009 07:11 PM #2
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May 27th, 2009 07:15 PM #3
I like #1... excellent example of KISS principle.
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May 27th, 2009 08:44 PM #4Newbie
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I prefer number 2... sounds nice plus hits some words that will make listeners pay attention:
So for the person not paying that much attention they may catch the words like this:Get your new car cheaper with secret factory rebates. Save even more when you know the real pricing story. Visit CAR COST CANADA DOT COM for confidential price reports.
Cheaper secret rebates. Save even more. Real Pricing Story. Confidential Price Reports.
At least would make me want to listen to the ad a second time.
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May 27th, 2009 09:26 PM #5
I like #2 the best.
Here's one for funsies
"Nice car Jay, finally made use of the aggressive pricing?"
*Wiping of car with sleeve sound*
"Yea, for $35,000 out the door, they gave me a great price!"
"For the navi package and leather? That's great! My wife paid $36,000 cash for the same car last month!"
"No, no, what? Mines the base model..."
"Can't be, ahah, they have a $2500 rebate and a $1000 cash rebate on it, don't be silly."
"W-W-Wait, what....?"
*Narrator phases in*
"Should of gotten a report on the secret dealers invoice. Car Cost Canada dot com will tell you about any secret rebates, incentives and rates, so you don't have to make the same mistake poor Jay did."
"I-I-I'll trade you my wife and car for your wife and car..!"
"What?"
"Uhhhhh................nevermind *nervous chuckle* "Last edited by coriolis; May 27th, 2009 at 09:34 PM.
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May 27th, 2009 09:33 PM #6
I liked number one, but how do you guarantee one will buy their new car cheaper?
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May 27th, 2009 11:19 PM #7
I personally think 5 is the best. (680 news or wherever).
CCC is a service to help negotiate the LOWEST price I feel, and it often uncovers the "secret dealer rebates" (cue scary music).
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- m4gician
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May 27th, 2009 11:28 PM #8
I like #5, but it sounds like the rebates are coming from CCC.
How about changing "Negotiate like a pro with secret factory rebates from CAR COST CANADA DOT COM" to "Negotiate like a pro with factory rebate secrets from CAR COST CANADA DOT COM" ?
That makes it clear that you're providing the secrets, not the rebates._______________
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May 28th, 2009 12:17 PM #9Sr. Member
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May 28th, 2009 12:22 PM #10
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May 28th, 2009 01:20 PM #11Sr. Member
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Sure, but the best I can do is give you a CAA code to get the 25% CAA discount.
Need one? PM me or send me an email directly at pt@armadadata.com
Thx
CCCPres
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May 28th, 2009 01:24 PM #12Sr. Member
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Plus here's an extra bonus. Join now and I'll double your reports. Just join, then send me an email and I'll double your reports from 5 to 10.

For current CCC Members, just send me an email and I'll add 5 to your acct as well.
All you have to do is vote for the best ads above.
Thx
CCCPres
pt@armadadata.com (Please put RFD in the subject line)Last edited by CCCPres; May 28th, 2009 at 01:54 PM.
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May 28th, 2009 02:02 PM #13
I like #1 but there's liability issues with the slogan what if the individual cannot get a cheaper price using CCC. (trying to minimize the risk of potential headaches - unless there's a stipulation or disclosure somewhere).
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May 28th, 2009 02:06 PM #14Sr. Member
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May 28th, 2009 02:31 PM #15
it was either #1 or #6 for me.....but i chose #6....very clear and straight fwd statment
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