Shopping Discussion

Chinese variety retailer MINISO, which positions itself as a ‘Japanese lifestyle brand’, aggressive Canadian expansion

  • Last Updated:
  • Oct 20th, 2017 5:44 am
Deal Fanatic
Aug 29, 2006
6629 posts
925 upvotes
This is a very well known chain started in china /HK and now expanding around the world. Their success is built on cheap prices (like daiso) with stylish / trendy design (like Uniqlo fashion) and marketed as Japanese design / lifestyle inspired (like Muji).

However, according to Chinese medias, they are for the most part a Chinese company, with product design and product made in China mostly, which is associated with the same issues that the stereotypical entails.

For example, some of their products were direct knock offs of Muji/Uniqlo design but made with cheaper material and likely lesser quality to keep prices low. Some of their graphic design were knockoff of other artists with little to no design changes and repainted on their products. There is one news that reported Miniso had announced known European designers had jointed their design team but those people only found out about it when the media had contacted them. A lot of them had prior contacts with Miniso but never a full commitment with them since they always drop off the radar once contacts were made, but all of a sudden their names show as "in house" designers.

So, people shopping Miniso should know that they may be buying form a company that would not only hide their true origins, shamelessly knock off from others of their logo, product design, graphics but would seemingly lie about things they do and likely the product they sell too. This is just on the surface of what they do and had done too, imagine what short cuts they may be willing to take to the design and quality of their products, what materials they may use to keep the prices low and profit high ??
The Devil made me buy it - RFD. :twisted:
[OP]
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Dec 7, 2012
25644 posts
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GTHA
Japanese lifestyle brand MINISO opening GTA area store next week
http://www.blogto.com/fashion_style/201 ... ore-month/
Miniso, the China-based, self-described "Japanese lifestyle brand," is officially expanding into Ontario this month with the opening of a new, 1,500 square-foot store.

The store, sometimes described as a competitor to Dollarama, sells kitchenware, home furnishings, cosmetics, notebooks, electronics and lots of other daily use and household items. Most of these retail between $2.99 to $5.

Miniso unveiled its first-ever Canadian store earlier this year in Vancouver, but its first Toronto area store will open at the Pickering Town Centre on October 21. That will be followed by a store at Stone Road More in Guelph in November and one at Bramalea City Centre before the end of the year.

As we reported previously, several Miniso stores are planned for Ontario including one in downtown Toronto that is expected to be announced soon.

A grand opening event will take place at the new Pickering Town Centre Miniso on Saturday October 21


from https://www.facebook.com/Pickeringtownc ... 9923457357
21105992_1798929923457357_6870907269180230240_n.jpg
Sr. Member
Feb 22, 2016
746 posts
372 upvotes
They must have gotten a really good deal on rent to make their GTA debut in the Pickering Town Centre of all places! But that mall is gradually slipping towards "dead mall" status (Sears is/was one of their anchors...as was Target) so I'm sure they're desperate for tenants as they already have a lot of vacancies:

https://www.thestar.com/business/2017/0 ... rvive.html

I really wish Uniqlo and Muji would have come to Durham Region rather than this "Chinese Dollarama" (isn't that redundant?) that makes cheap knockoffs of Uniqlo and Muji products...
Deal Addict
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Mar 24, 2004
4279 posts
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Toronto
Oh that bootleg Muji finally here...
whoa???? In Pickering Town Ctr?
h2o- a.k.a. 阿水 (Ah Sui)

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Aug 23, 2004
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Looks like they take pride of being a country of knock off.
Sr. Member
Feb 22, 2016
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apvm wrote:
Oct 19th, 2017 12:14 pm
Looks like they take pride of being a country of knock off.
One major reason why I would never buy a Chinese made vehicle. It's one thing for throwaway Dollarama crap like pens or kitchen utensils to break, you just go get another. It's a whole different beast to get stranded at the side of the road in winter or get seriously injured in a crash because the Chinese cut way too many corners in production quality in order to make it cheaper.
Deal Guru
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Jun 27, 2004
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Vancouver.bc.ca
I don't think Miniso is going to be selling cars anytime soon, so I think we're okay :) .

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