Hi,

I was in my local Sobeys today and noticed they were advertising an additional 300 Club Sobeys points for every box of Kraft Dinner purchased. Intrigued, I picked up 4 (@ $1.66 each) to see if the offer was legit. Sure enough, when I checked my receipt I had been credited 1200 additional Club Sobeys points.

So I got to thinking - since I'm tied in to the Aeroplan 2-for-1 redemption feature that Club Sobeys offers, if I were to purchase enough KD to get 50,000 Club Sobeys points I would be able to get a free Aeroplan reward ticket (25,000 miles) anywhere in continental North America. At 300 points/box @ 1.66 each - that's only about $275 I'd have to spend (AND I'd have a boatload of KD!).

I checked the Club Sobeys site to see if it was possible and didn't see anything saying I couldn't. Anybody else have any insight on this?

Thanks,

Jeff