Ethos Water - fraud at $tarbuck$

[Roninvancouver]

So I'm in $tarbuck$ this morning grabbing a triple shot, half caf, half soy half skinny vanilla chai latte when I see this basket of water bottles

Ethos water, $2.35 portion of the proceeds goes to help provide clean water in africa, they are trying to raise $10 million by 2010

Okay first of all, $2.35 for 700 ml of water? water? the stuff that falls from the skies?

That makes it $3.35 a litre or roughly 3 times the price of gas

A portion of the proceeds does go to help provide clean drinking water, $0.05 per bottle.

That means in order to raise the $10 million they will need to sell some 200 million bottles of water.

Can we imagine the cost to the environment 100 million plastic bottle is going to cost? Not to mention the cost and pollution of carting them all around?

If I were to donate just $10 to a cause in africa that helps to provide clean drinking water, that would be the equivalent of 200 bottles of water

Does anyone fall for this shitt?

This really pisses me off, someone needs expose these frauds

http://www.ethoswater.com/

[bigdaddyyc]

How'd you find out its $0.05/bottle? yea i agree this is ridiculous. It should be a law to specifiy what portion of the proceeds are going to the charity. Look at the site, this product has based its marketing on the charity, and only contributing 5c is a scam. thanks for pointing this out, I hope some newspapers/news outlets expose this junk. **** makes me mad

edit nvm found it: "Starbucks announced that Ethos water would donate 5 cents for every bottle of Ethos sold anywhere and a contribution goal of US$10 million to over five years to help children and their communities get clean water."

http://www.ethoswater.com/index.cfm?...1D178EA0C1ED59

[Blunt]

$2.35 for a bottle of 700ml water???!!
Where is it bottled, the moon??

[goob3r]

So I'm in $tarbuck$ this morning grabbing a triple shot, half caf, half soy half skinny vanilla chai latte

[bigdaddyyc]

at 2.35 a bottle, starbucks should at least match the 0.05 ethos is putting up. Come on, a marketing campaign like this deserves at least 10% of sale price.

[dark169]

how is it fraud?

Is it not water in the bottles? is not 5cents a portion of the proceeds?

You paid 5 bucks for 35cents worth of coffee beans and hot milk and water, not a big stretch to pay 3 for a bottle of unheated water

[Impossibles]

Something's gotta pay for the marketing hype that convinced you to buy $6.50 coffees.

[rajab04]

This is a logical scam, a part of the modern bussiness policy. I doubt even 20% of the money collected by recognised chaities goes to help the poor.

there was a scam bust by the Toronto Star few months ago, it said ' MADD(Mother against Drunk Driving) spends 81% donation for their own. The news promped the CEO of MADD to temporarily close all its donation boxes across canada.

[V A N Q U I S H]

Bah staples did the same thing with their easy button, initially the product was brought out only so that $100,000 could be raised for special Olympics by donating a small portion of the sales.

After going way beyond the $100,000 even by giving the small portion they decided to milk it for all it had, and continue selling it as a regular product.

[hightechfan]

So I'm in $tarbuck$ this morning grabbing a triple shot, half caf, half soy half skinny vanilla chai latte when I see this basket of water bottles

Ethos water, $2.35 portion of the proceeds goes to help provide clean water in africa, they are trying to raise $10 million by 2010

Okay first of all, $2.35 for 700 ml of water? water? the stuff that falls from the skies?

That makes it $3.35 a litre or roughly 3 times the price of gas

A portion of the proceeds does go to help provide clean drinking water, $0.05 per bottle.

That means in order to raise the $10 million they will need to sell some 200 million bottles of water.

Can we imagine the cost to the environment 100 million plastic bottle is going to cost? Not to mention the cost and pollution of carting them all around?

If I were to donate just $10 to a cause in africa that helps to provide clean drinking water, that would be the equivalent of 200 bottles of water

Does anyone fall for this shitt?

This really pisses me off, someone needs expose these frauds

http://www.ethoswater.com/

1)This is not fraud at all.If there was no water in the bottle maybe then you would have a case.

2)They filter etc the water so it is a bit different then the avg water.

3)I do agree it is a bit much but its your choice to buy it or not.

[bigdaddyyc]

1)This is not fraud at all.If there was no water in the bottle maybe then you would have a case.

2)They filter etc the water so it is a bit different then the avg water.

3)I do agree it is a bit much but its your choice to buy it or not.

This would be clean business if they said 5 cents of every bottle sold will be..... instead of a portion of the proceeds.

[bigdaddyyc]

Something's gotta pay for the marketing hype that convinced you to buy $6.50 coffees.

good point, but starbucks doesn't use 'help the poor' as their marketing campaign when they are claiming to help the poor for a large marketing boost that will generate considerably more profit then what they will be actually donating. In other words, they are raping the cause for what it's worth. On a side note, your a ****** to pay $2.35 for water when you can get a $1 bottle and donate the rest to whatever the hell you want.

[15-20_God]

starbucks is one of the biggest greenwashers out there. everytime you buy a coffee from starbucks a tree in the rainforest gets cut down and falls on a baby seal killing the food supply of the horny baboon.

[Lone_Prodigy]

This would be clean business if they said 5 cents of every bottle sold will be..... instead of a portion of the proceeds.

5 cents is still a portion. A very small portion, but it's technically correct.

I wish they'd donate some more though. 10 cents from every Happy Meal once in a while doesn't add up to a lot.

[ipoptags]

good point, but starbucks doesn't use 'help the poor' as their marketing campaign when they are claiming to help the poor for a large marketing boost that will generate considerably more profit then what they will be actually donating. In other words, they are raping the cause for what it's worth. On a side note, your a ****** to pay $2.35 for water when you can get a $1 bottle and donate the rest to whatever the hell you want.

THANK YOU! was hoping this would be said, forget the 5 cents that might just make it to the less fortunate, I'd rather buy a descent quality bottle of water for $1-1.50 MAX and donates the rest to a good cause