Facebook preys on human vulnerability
Site’s founding president, who became a billionaire thanks to the company, says: ‘God only knows what it’s doing to our children’s brains’
arker described how in the early days of Facebook people would tell him they weren’t on social media because they valued their real-life interactions.
“And I would say, ‘OK. You know, you will be,’” he said.
“I don’t know if I really understood the consequences of what I was saying,” he added, pointing to “unintended consequences” that arise when a network grows to have more than 2 billion users.
“It literally changes your relationship with society, with each other. It probably interferes with productivity in weird ways. God only knows what it’s doing to our children’s brains,” he said.
He explained that when Facebook was being developed the objective was: “How do we consume as much of your time and conscious attention as possible?” It was this mindset that led to the creation of features such as the “like” button that would give users “a little dopamine hit” to encourage them to upload more content.
“It’s a social-validation feedback loop … exactly the kind of thing that a hacker like myself would come up with, because you’re exploiting a vulnerability in human psychology.”
https://www.theguardian.com/technology/ ... psychology
Definitely agree technology has changed society, kids and relationships. And the "like" button is kind of addictive - makes it feel like we're doing something