Field Marketing Agency
Hi everyone!
Does anyone here have any knowledge about field marketing? I worked at CIM briefly and I'm interested in getting into field marketing.
How do these agencies get clients? Do they make pre-sales call to their clients and wait for RFPs when clients need some promotional works? Or is it pure networking (i.e. knows the marketing manager at P&G etc)?
How can small/start-up agencies land clients when larger firms like Mosaic or CIM have more experiences and resources?
Could someone please shred some lights in this industry?
Thanks!
Does anyone here have any knowledge about field marketing? I worked at CIM briefly and I'm interested in getting into field marketing.
How do these agencies get clients? Do they make pre-sales call to their clients and wait for RFPs when clients need some promotional works? Or is it pure networking (i.e. knows the marketing manager at P&G etc)?
How can small/start-up agencies land clients when larger firms like Mosaic or CIM have more experiences and resources?
Could someone please shred some lights in this industry?
Thanks!