Frank and Gordon - The Bell Beavers

[Ryan]

This is a hot topic with some people I know, but I'm wondering what people at large think of Bell's new mascots: Frank & Gordon. They've been all over the TV.

You can check out the website:
http://www.frankandgordon.ca


Some people are angry that they used Norm Macdonald after he gave up his Canadian citizenship because of the Iraq war.

[15-20_God]

I just thing the commercials are poor quality and do nothing for brand recognition. I know its for Bell but for the life of me I can't remember which division. BCE's gotta do a bit more to turn around their business other than putting some talking beavers on the tube.

[NDman]

Politics aside... when the series first came out, I was utterly annoyed by those guys. But (sadly?) the new ones are growing on me and some are pretty funny

Does it have much, or even anything, to do with Bell? I'd say very little. But that's what marketing all about. They've done enough to leave an image at people's heads and for that, I think they have succeeded

[skanji]

Love 'em! Keep 'em!!!

[Ryan]

Was anyone else expecting a snappier comment from 15-20 God?

[poedua]

I just thing the commercials are poor quality and do nothing for brand recognition. I know its for Bell but for the life of me I can't remember which division. BCE's gotta do a bit more to turn around their business other than putting some talking beavers on the tube.

You're joking... right ?

[15-20_God]

Was anyone else expecting a snappier comment from 15-20 God?

then would you mind telling us what else you were looking for when you were googling "beaver clips"?

[Princess Buttercup]

not very good branding, it took for ever to even realize what company they were plugging, one of the worst campaigns Ive seen in a long time.
I think they need new marketing people.

[B40]

Are these new permanent mascots? Or just for the Olympics?

I've been seeing the commercials a lot during the Olympics so I thought it might just be a temp thing.

Also seeing the Tim Hortons and Bombardier commercials a lot as well.

[Ryan]

then would you mind telling us what else you were looking for when you were googling "beaver clips"?

Better.

[raptorfan]

Was anyone else expecting a snappier comment from 15-20 God?

yeah, i was...


should've read further...all is right in the world again.

[gqbluez]

I think Bell has something up their sleeve. Their current marketing campaigns suck so much you have to think they are preparing you for something good. Lower the standards and expectations of people and then blow them away by a real campaign.

[CHE]

Norm MacDonald as a beaver, love em' ...very funny stuff...

[tonychau]

I think it is growing on me with the new bell mascots!

At least this mascots talk funny stuff!

in comparison to Telus exotic animals and Fido's doggies... they don't talk.

[15-20_God]

I think it is growing on me with the new bell mascots!

At least this mascots talk funny stuff!

in comparison to Telus exotic animals and Fido's doggies... they don't talk.

at least with those you automatically attach a product/service to it. i've never sat through an entire beaver commercial yet so i still have no idea what kinda crappy service bce wants to lure the public into buying.