How does Wonderland make money?

[Sandie5]

I was there last Saturday and the line up for season's passes was really long even in the afternoon. So I'm figuring that a good 80-90% of the people are buying season's passes.

If that's so, then on a typical day in July and August, most of the people will be seasons pass holders. Where does the money come from to run the park?

The place already had money problems when Paramount owned them, now it's not any better. I can't see how they make much money at all.


The lineups were horribly long for all the rides, so I won't be going again, btw.

[skewed]

They probably make it off of the food and beverages. The prices for meals are ridiculous.

[TapemanPL]

the initial cost of the season pass...and the crazy prices for food

[rems]

I was there last Saturday and the line up for season's passes was really long even in the afternoon. So I'm figuring that a good 80-90% of the people are buying season's passes.

If that's so, then on a typical day in July and August, most of the people will be seasons pass holders. Where does the money come from to run the park?

The place already had money problems when Paramount owned them, now it's not any better. I can't see how they make much money at all.


The lineups were horribly long for all the rides, so I won't be going again, btw.

that's probably not a good assumption

[George W. Bush]

I have been there three times I think, and almost got on a ride out there (train through the mountain), but while waiting in line, they closed it as the train thingie through the mountain was broken.

a) The lines are loooooooooong.
b) A lot of immature and ******** people go there... I won't be stupid anymore and WON'T go! I rather go to the Zoo and enjoy animals than stupid ******** young teens! Down with them!

I also enjoy the Museum - nice place, usually free of *******.

[confused]

Wonderland also sells tons of group passes and make a killing on parking and souvenirs

[Techhead]

Wonderland also sells tons of group passes and make a killing on parking and souvenirs

Corporate Days.. I know the company I work for book a complete day just for employees. They got to make something form these days.

[alv077]

Shouldn't Wonderland be rolling in money?

After upfront costs, they have an almost nonexistent variable cost when people come in. Check their admission prices again and look at what they pay their employees - lifeguards make almost minimum there.

That being said, their upfront costs are huge... but I doubt they are struggling...

[ullyeus]

I often wonder how business's with huge linesups of people paying buying tickets make money....



?

[gei]

I was there last Saturday and the line up for season's passes was really long even in the afternoon. So I'm figuring that a good 80-90% of the people are buying season's passes.

If that's so, then on a typical day in July and August, most of the people will be seasons pass holders. Where does the money come from to run the park?

They actually charge money for those season passes.

However I doubt it's anywhere remotely close to 80-90% of visitors having seasons passes.

[dubbz]

im guessing from $3.50 dollar soft drinks (and the fact that they search your bags before you enter to be sure no outside drinks are coming in) and $10 funnel cakes.

i know that's how they got my $20-some odd dollars yesterday.

[BladeX]

i went to get my season pass n then the line up to get the damn pass process at 2pm afternoon was like waitin for a ride so wth?? i just left ...crazy lineups

[rems]

oh not to mention the carnival games...spend $50 to win a $5 stuffed animal...

[UrbanPoet]

food, beverages, games.
The ticket sales just help them break even on energy and maitenence cost.

[ClubberLang]

Not to mention all the branding that they attach to all of their attractions. Their park is one giant add for all of paramounts movie franchises. This isn't really something that you can place on the balance sheet but it definitely clearly fits into paramounts brand strategy.