• Last Updated:
  • May 26th, 2017 1:15 pm
14 replies
Jr. Member
Jan 30, 2015
187 posts
72 upvotes
Toronto
It's pretty minimal on content so not much to critique but i'd have expected to see a short video of someone writing and erasing (unless I missed it).

Not content related but I just don't get the demand for it. I've never been in a meeting where peoples laptops weren't already booted up and ready to go and/or there wasn't a piece of paper handy.
Deal Addict
Nov 22, 2015
1733 posts
857 upvotes
RamenStartup wrote:
May 18th, 2017 2:54 pm
Hi everyone, I'm planning on launching https://www.sketchcase.com/ on Product Hunt next week and I'd love to get some feedback on the design/flow of the website.
You're missing the quotation marks at the end of the only testimonial on the front page. The opening quotation marks seem to be formatted incorrectly... could be my browser here though.
Deal Addict
Nov 22, 2015
1733 posts
857 upvotes
RamenStartup wrote:
May 18th, 2017 6:06 pm
Wha? Which browser are you using?
My bad. It looks fine on Chrome for Android in both mobile and desktop modes.

I was on my work computer on Win7 with IE11
Jr. Member
Feb 24, 2007
129 posts
25 upvotes
Not a big fan of the Serif fonts. I would change them to something Sans-Serif.
Deal Addict
User avatar
Apr 19, 2002
2052 posts
323 upvotes
Calgary
Took me a few minutes of reading to figure out what the product actually was. First I thought whiteboard? Does it allow the Mac to project onto a screen or something? Then I thought is it like a laptop protective cover? Then... ohhh it's a film you apply to the back of a Mac so you can draw on it with dry erase markers? I'm not the sharpest tool in the box, but yes a video or some clearer photos demonstrating what the product is would be helpful rather than having customers guessing. The photos of the backs of Mac laptops with nothing on them doesn't really give too many clues. I think a website should let the visitor know within a few seconds pretty clearly what the product is. There's even no photos of the product itself.
Last edited by HunkaHunkaBurningLove on May 19th, 2017 5:06 pm, edited 1 time in total.
My avatar is Shandi Finnessey
Play Hay Day!
Deal Fanatic
User avatar
Nov 18, 2002
6752 posts
508 upvotes
Toronto
HunkaHunkaBurningLove wrote:
May 19th, 2017 5:06 pm
Took me a few minutes of reading to figure out what the product actually was. First I thought whiteboard? Does it allow the Mac to project onto a screen or something? Then I thought it is like a laptop protective cover? Then... ohhh it's a film you apply to the back of a Mac so you can draw on it with dry erase markers? I'm not the sharpest tool in the box, but yes a video or some clearer photos demonstrating what the product is would be helpful rather than having customers guessing. The photos of the backs of Mac laptops with nothing on them doesn't really give too many clues. I think a website should let the visitor know within a few seconds pretty clearer what the product is. There's even no photos of the product itself.

You're not alone. Messaging is not clear, you need actual product photos or a brief product video right up front. Took way to much reading to figure it out.
Newbie
Mar 15, 2017
24 posts
21 upvotes
Looked at it via Android nougat browser.

- Who is Matt, whom you are quoting? Customer, friend, CEO, employee, coffee roaster down the street? As a first time visitor I would say Matt is your imaginary friend.

- not enough product info. Looks like in beta. Photos seem photoshopped. Had to do too much reading until I understood what you do.

- I personally wouldn't buy there. Not enough info about the person/company selling.

- add a white board explainer video what you do

- have customer send you their "art work".
Newbie
Jul 8, 2008
15 posts
2 upvotes
Vancouver
I spend a total of 2 minutes on the site. Which is the length of a typical browser. Immediate impressions
1. I am uncertain as to your value proposition? And what benefits does it provide me?
2. Why just mac? Why eliminate 80% of the market? Besides appealing only to your group of friends?
3. How much does it cost?
4. any other use cases?

Nothing is screaming at me with a 'buy.'
Sorry for being a bit blunt - I think there are great improvement points from these constructive feedback.. Good luck!
Deal Addict
Jul 7, 2004
4428 posts
451 upvotes
I'd adjust the header image, and move it up so people can see it's a laptop.
I'd also try it full color with different title coloring. You're trying to show off your product, I don't know if I would have a shade on it, you're taking away from showing it off. I mean I like the look of it now to have the header text stand out, and I do similar things, but I think in your case I would try full color header for your product.
Deal Addict
User avatar
Jun 12, 2003
2742 posts
43 upvotes
Markham
Jeebus this is a great product. This is awesome. I get the product. We use hotjar (plugin that records all user movements on website) on our website. We found that people don't read. They get it or they dont by pictures, look & feel.
Deal Addict
User avatar
Jun 12, 2003
2742 posts
43 upvotes
Markham
Blog section is legit. Beautiful example.

Spamming it on a forum, also great.
[OP]
Newbie
Nov 6, 2016
13 posts
Vancouver, BC
Thanks everyone!

This phase of updating the website remind me what I needed to focus on. I wasted too much time on redesign the website which doesn't always drive more sales.

Anyway, I made quick changes from reading your feedbacks. I added "Who is it for?" section at the very top to deliver a clear value proposition.

Who is it for?
  • Students - Practice solving math, physics, chemistry, data structure and algorithm problems.
  • Developers - We love whiteboards. Period.
  • Designers - Ignore the fine details and focus on the big picture.
  • Influencers - Speaking at a conference? Let people know how they can reach you. Share your Twitter handle.
  • Nomads - You're at coffee shops with your laptop. Hundreds of people pass by you every day. Why not make use of your empty laptop lid? Be creative!

Top