Are there any significant advantages in a Masters program in digital marketing?
Relatively new grad here, I have a few years of experience in digital marketing, mostly in the areas of analysis and automation, working towards a business analyst or related position. Are there any significant advantages in pursuing a Masters program in a very "applied" field like this? Or perhaps some certificate programs? Right now I'm doing my certificate in Digital Marketing Management with U of T Continuing studies, company's paying for it, though not sure how helpful it is other than looking great on my resume.