Art and Photography

Will Canon's conservative releases be its demise?

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  • Dec 7th, 2017 2:24 pm
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Will Canon's conservative releases be its demise?

With the recent release of the Sony A9 it seems like Sony has placed Canon in a precarious position.

It's easy to visualize a trickle down of the gains from the A9 to be placed into the A7Riii or Sony might even release a A9R for those that want a larger body (a common complaint about mirrorless).

The 5Div was a modest upgrade from Canon, however, with the A9 I think Canon would need to canablize their own sales to prevent Sony from taking over more of the market share.

Since the 6D2 is on the horizon, how does Canon release a model that won't eat into the sales of the 5Div but also answer Sony's recent marketing pressure?

Sony has shown of late that they are clearly looking to capture more of the market with the gains they've made through R&D.

I only bring this up because I face a predicament.

I have an aging 6D that needs to be replaced and I haven't invested too much into Canon L glass yet.
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I don't think that is the sole reason of their demise, it has been a long time coming with their history of feature holding for future release or higher end model. Where as Sony tends to give you everything they got at the time but you just have to pay an arm or leg for and somehow manage to come out with more features on a later model upgrade but the price will be even worst.

Canon/Nikon do still have a cult following however with many users seemingly refusing to believe in anything Sony so they should be fine for a while. Plus, Sony is just way expensive for anyone to switch completely over easily so C/N still has a long way to go.
Last edited by hdom on May 13th, 2017 11:40 pm, edited 1 time in total.
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a9 to me is the a7iii...they just decided to double the price because they're hoping to capture professionals with this net...except the net has holes (limited native telephoto options right now, dreadful buffering delay for burst shooting)

any sports/wildlife shooter would be better off with the a99ii....or stick with Canikon. I think a9 series is a step in the right direction, but it desperately needs weather-sealing and USB 3.1/TB3

I don't believe there will be new a7 series going forward. Sony is trying to move upmarket (I'm confident we'll see the a9R and a9S in the coming weeks and months, respectively.) The a6500 has basically captured the a7ii segment, a good chunk of a7s too.

i believe there will be increasingly more professionals using fuji and sony, esp the newer generation/tech-savvy crowd that got their foot in the door with mirrorless. I don't believe the ones who's made a livelihood out of DSLR gear for 20+ years will drop everything and jump ship. So yes, if Canikon keeps up status quo, eventually what you're predicting might just happen, but it will take a long time
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Canon is the one camera company that's doing OK.
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When we're approaching 12K views, some of that is translating into purchases, and that's one thread. People are still buying them.

camera-canada-eos-rebel-t6i-24-mp-efs-1 ... 9-2096636/

How many people are buying $6K+tax cameras anyway? It's the bread and butter that keeps these companies' camera divisions afloat.
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Jul 12, 2010
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Overall it could be their demised. But won't happen anytime soon.

But Canon has its choke hold on the competition. Largest secondary market supply, probably the BEST auto focus, variety of glass and different price points and that canon natural colour profile.

The biggest complaint besides trying to protect their product offerings by taking away features from lower end cameras is their Video features/ encoding. Probably mostly has to do with their sensors / cpu processing kind of sucks. They don't offer 4k or high fps at 1080p for nice slow-mo. I hope they do add flip out screen for high end models and touch screen. When every phone nowadays can do 4k and your $4000 dollar camera is doing some crappy non encoded 4k and like basic 1080 is kind of sad. I don't the argument that you should get a C100 or something for video and that the 5D shouldn't have good video. It should atleast have useful video because 5d line was a trend setter before on video features on a "stills" focus camera and pushed the boundaries of what was the norm. they sort of lost focus and don't see the benefits of having people learn to do videography on a 5d and then upgrade to C100 for a superior recording performance and better button placements.

I do hope they cut down on some of the lower end product offers and stop refreshing them every year for a small sensor upgrade. I understand they think its needed like the iphone but tbh people don't really need these low end dslr they bulky rather shoot with a one in one style of camera or a cellphone for convenience. I know its needed for ppl to start learning photography at a lower budget but T3i to T5i is pretty much the same shit and makes consumers confused when deciding what to get.

the sad part is I feel like canon won't change its ways until Sony and Nikon take enough of the market share to the point they are too behind the game and too late to compete in features and . But yeah they have revenue coming from alot of other sources like printers that seem to keep them rolling.
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Aug 1, 2010
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Nobody can touch Canon/Nikon when it comes to sports/wildlife photography for now, not even the A9.

The 1DX/D5 can withstand so much pain while the A9 cannot even handle rain...
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[OP]
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Looks like Sony just put more pressure, announced GMaster 16-35 2.8 and a very competitive priced 11-24 F4
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80D would be a nice upgrade, and it's $1350 for the body. A lot more resolution, much better high ISO performance, better dynamic range, extra features like WiFi, better AF.
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Canon and Nikon will be around for a long time because of the huge investment in glass that many pros have made.
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I was surprised no one has been talking about the Sony A7riii.

So here I am as a landscape/cityscape photographer, upgrading because I have to instead of wanting too.

I sold my low shutter 6D for $1400 last night since I ordered the Adorama 6D2 bundle deal.

It was $1349 after rebate for the body, 64GB card, original grip, spare battery, Canon Pro 10 printer and photo paper.

I'm awaiting delivery for it but this move to the 6D2 only cost me around $25 after having presold the included printer, paper, grip and memory card on the bay.

After the mediocre reviews on the 6D2, it was out of my mind but than this deal showed up. After weighting that my 6D would be worth even less next year, I decided to test the Kijiji waters and set up a deal.

It's funny, I should be super pumped for picking up a new body, but seeing what the A7riii and D850 are capable of has me quite moot on my recent upgrade.

At the end of the day, it's the lenses from Canon that keep me tied to the brand, but based on many encounters it late, more and more folks are dumping Canon to head over to Nikon or Sony.
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rebel_rfd wrote:
Dec 6th, 2017 11:52 am
I was surprised no one has been talking about the Sony A7riii.

So here I am as a landscape/cityscape photographer, upgrading because I have to instead of wanting too.

I sold my low shutter 6D for $1400 last night since I ordered the Adorama 6D2 bundle deal.

It was $1349 after rebate for the body, 64GB card, original grip, spare battery, Canon Pro 10 printer and photo paper.

I'm awaiting delivery for it but this move to the 6D2 only cost me around $25 after having presold the included printer, paper, grip and memory card on the bay.

After the mediocre reviews on the 6D2, it was out of my mind but than this deal showed up. After weighting that my 6D would be worth even less next year, I decided to test the Kijiji waters and set up a deal.

It's funny, I should be super pumped for picking up a new body, but seeing what the A7riii and D850 are capable of has me quite moot on my recent upgrade.

At the end of the day, it's the lenses from Canon that keep me tied to the brand, but based on many encounters it late, more and more folks are dumping Canon to head over to Nikon or Sony.
I'm confused. The A7RIII and D850 aren't even remotely close to being a competitor to the 6D2...

I myself have a 5D MKIV and love it. D850 is more advance no doubt, but I own too much Canon accessories to start over.
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A7RIII vs Canon 5DIV

Pros: Smaller system (with non-GM native Sony glass), dual cards now and bigger battery than A7RII, MC11 now gives eyeAF with Canon lenses. Mainly, Sony sensor and wider AF coverage, more points. EVF.

Cons: Questionable AF speed across Canon glass, reliability in pro situations, dual body users cannot easily put flashes and triggers from Canon to Sony on the job, more muscle memory required to change settings between different bodies, more editing work (same body = same RAWs), portrait users prefer Canon skin tones.

Essentially a pro working with multiple bodies should use one system and native lenses which is a costly switch. Differences in gear between the two do not improve skills in composition, posing, lighting, editing (remove posing for non-portraits), worth it?

That said, might be good for a single body user, non-demanding situations. And you won’t know til you try!

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