Big changes coming to Strava
Apparently they aren't profitable and may not be around in a year from now.
May 18th, 2020 4:50 pm
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May 19th, 2020 9:11 am
Strava introduced not too long Strava Metro https://metro.strava.com/ selling data to urban planners.
May 19th, 2020 9:29 am
I tried MapMyRide, the interface seems clunky and the UA logo plastered everywhere.peli33 wrote: ↑ Strava introduced not too long Strava Metro https://metro.strava.com/ selling data to urban planners.
Overall I also expected Strava model to be more like a social network grabbing as much data and pushing to advertisers. Premium looked more like an additional revenue stream however this makes it sound like Premium is supposed to be core of the revenue stream. Let's see how many are willing to pay $10/month and willingly give up data. Also we are in the middle of a recession and pandemic. How many are thinking of subbing to an additional paid service?
Under Armor purchased MapMyFitness for the sole purchase of tracking users and pushing sport apparel.
Opportunities for competing apps to step up.
May 20th, 2020 9:36 pm
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May 21st, 2020 8:52 am
Veloviewer is one of the few third party apps that is NOT being cut off by Strava -- so long as you have a Strava subscription, that is. :\
May 21st, 2020 8:59 am
May 21st, 2020 9:45 am
I've been following VV's posts. They have a very cordial relationship with Strava and they make all efforts to not overlap on functionality. I suspect that is why VV has maintained all of their API access. As well, they've confirmed that even if you don't have a Strava sub, VV will still "work", just aligned to the new Strava process.
May 21st, 2020 9:45 am
A legit concern for sure.N8Magic wrote: ↑ As someone who rides/runs almost every day, I am going to suck it up and renew my subscription.
Given that the company is not profitable, they have two options. Increase revenue or cut costs. It seems they are trying to do both at once. Strava infrastructure runs on AWS -- think of the compute power needed to manage/parse/organize ride data for millions upon millions of users. That would require some pretty high end hardware... not going to be cheap. Add to that the strain of a surge in new users due to the pandemic (how many people do you know who are running or biking now?) and something had to give.
My worry is that the paid experience will get worse if the overall user count diminishes. At the core of Strava is the community -- without that, they don't have a viable business.
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