McDonalds: McPicks value menu no more, prices stealth raised

Why did I know that tons of businesses would use COVID-19 as a catch-all excuse to raise prices exorbitantly?

Covid-flation. Always passing the costs along to consumers even though consumers are unemployed, working less or have seen no increase in pay.

Don’t support stores who do this or only buy with coupons.

Ugh, that sucks! I ordered a McDouble meal 1 week ago and it was still $5. You think they could've waited until at least after summer drink days ended before raising the price.

I wonder if anything else had their prices raised like Happy Meals. The $2 Junior Chicken and McDoubles went up to $2.50 and $2.75 respectively in AB.

So their menu, which has been reduced,leads to price increase. Probably from the beef?

khangt1 wrote: ↑ So their menu, which has been reduced,leads to price increase. Probably from the beef?

I don't think it's necessarily an increase in the cost of beef. Early in the pandemic there was a shortage, but now it seems the supply & prices have normalized. I don't see much a difference in the price of ground beef between pre or post-pandemic.

It's more likely associated with higher operating cost and decreased overall business. Operating on only drive-thru (and maybe walk-in takeout now) has no doubt hurt their bottom line.

Costs are maybe same; however there are less orders.

This means some relatively fixed costs are spread out on fewer orders.

To maintain the same profit levels, they need to increase the prices on fewer orders.

I don't understand why people tend to get combos at fast food joint. The drink is only soda (juice sometimes). It's neither healthy or interesting, nor is it really tasty at that

I know you are at a junk food place already but.. It's unnecessarily extra cost to me

Terabithia wrote: ↑ I don't understand why people tend to get combos at fast food joint. The drink is only soda (juice sometimes). It's neither healthy or interesting, nor is it really tasty at that

I know you are at a junk food place already but.. It's unnecessarily extra cost to me

Same thoughts here. Soda is pure profit, burgers are not. To extract the most value from my dollar, I only get food

luvdeals1 wrote: ↑ Covid-flation. Always passing the costs along to consumers even though consumers are unemployed, working less or have seen no increase in pay.

Don’t support stores who do this or only buy with coupons.

lol, some of the responses in this thread are a joke.

Cost of food is going up everywhere. Are you going to boycott your local grocery stores and stop supporting them because they raised prices?

Of course the cost gets passed along to consumers, at least part of it. Otherwise whats the point in being in business? To make less $$ every year?

chimaican wrote: ↑ I don't think it's necessarily an increase in the cost of beef. Early in the pandemic there was a shortage, but now it seems the supply & prices have normalized. I don't see much a difference in the price of ground beef between pre or post-pandemic.

As someone who is in the industry, the cost of beef has absolutely increased. About 10-15%

Jon Lai wrote: ↑ Same thoughts here. Soda is pure profit, burgers are not. To extract the most value from my dollar, I only get food

This. I see combos like $3+ more. For diabetes in a can and fries that costs 10c and they are only good because of the crazy salt your brain craves.

I have not paid regular price for McDs since they got rid of daily specials. I only go if there's a deal in the app or there is a coupon. I can get a more satisfying, freshly made banh mi for ~$6.

Damn McD's getting more expensive than whole meals from some local food courts in the GTA.

McDonalds is a joke, always hated it since I was a kid, ridiculous prices and dismal food and choices.

junior chicken was my go-to
last nail in the coffin for McDonalds..

Thanks for posting OP, this is relevant info! upvoted

Poutinesauce wrote: ↑ Why did I know that tons of businesses would use COVID-19 as a catch-all excuse to raise prices exorbitantly?

Not necessarily excuse

Think this way: you are a restaurant owner, because social distancing, you only can serve half of customers compared to pre pandemic, but your cost is still same, then what you do? You increase the price as high as you can

Alot business will do this. Especially those public listed companies. Those CEO compensation highly rely on stock price

smartie wrote: ↑ Not necessarily excuse

Think this way: you are a restaurant owner, because social distancing, you only can serve half of customers compared to pre pandemic, but your cost is still same, then what you do? You increase the price as high as you can

Alot business will do this. Especially those public listed companies. Those CEO compensation highly rely on stock price

McDonald's serves a lot of takeout food, I don't believe this to be genuine.

All I know is that it's always the little guy, who can't offload the added costs to someone lower on the pyramid, who has to suffer price increases and gets poorer and poorer.

Poutinesauce wrote: ↑ McDonald's serves a lot of takeout food, I don't believe this to be genuine.

So you think they had no loss in business over the last 4 months?