Expired Hot Deals

Sobey's

(all locations) Striploin Steaks "Sterling Silver" AAA $9.99/lb

  • Last Updated:
  • Jun 13th, 2021 10:19 pm
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[OP]
Deal Addict
Sep 13, 2007
4651 posts
5909 upvotes
GTA

(all locations) Striploin Steaks "Sterling Silver" AAA $9.99/lb

Price:
$9.99/LB
Expiry:
June 16, 2021
Retailer:
Sobey's
Sobey's Canada-wide has their premium Sterling Silver Striploin Steaks (family packs) or Roasts on sale for $9.99/LB. SS is usually better than your average AAA.

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37 replies
Deal Guru
User avatar
Mar 10, 2005
10855 posts
4177 upvotes
^ or $10.99 from the butcher (if you don't want the family pack). Fantastic deal
"If you want to improve, be content to be thought foolish and stupid." - Epictetus
Sr. Member
Apr 2, 2011
591 posts
270 upvotes
HenryC422053 wrote: How do they compare with the steaks from Costco?
They’re not mechanically tenderized

You can also get custom sized cuts from Sobeys butcher counters.
Deal Fanatic
Jul 7, 2017
7944 posts
3784 upvotes
SW corner of the cou…
The Sterling Silver (formerly Alex Campbell Signature Series Sterling Silver) quality has gone downhill. Moniker came from Thrifty Foods which Empire Foods bought a decade or so ago. Used to be the top 20% of AAA beef but a few years ago, that had expanded to top 60-70%, and now the claim is gone entirely.

I bought a few packs of such in the past few months when Thrifty Foods had it on sale and quality, unfortunately, was no better than RCSS (I suspect the stuff on sale is the cheapest they can get their hands on) so always a disappointment. I prefer to wait for markdowns of regular-priced.

See this
real-canadian-superstore-whole-beef-ten ... #p33770683

Sterling Silver appears to be a TM of Cargill now.
https://sterlingsilvermeats.com/?lang=en-ca
I smile when I see container ships sailing past my house laden with stuff made in China
Deal Fanatic
Feb 15, 2006
9064 posts
3657 upvotes
Toronto
Just checked the flyer for the Sobeys location at Hilda/Clark (Thornhill). It doesn't have this steak on special. Could be because it's a Urban or Kosher location.
Member
Apr 20, 2021
222 posts
306 upvotes
thriftshopper wrote: The Sterling Silver (formerly Alex Campbell Signature Series Sterling Silver) quality has gone downhill. Moniker came from Thrifty Foods which Empire Foods bought a decade or so ago. Used to be the top 20% of AAA beef but a few years ago, that had expanded to top 60-70%, and now the claim is gone entirely.

I bought a few packs of such in the past few months when Thrifty Foods had it on sale and quality, unfortunately, was no better than RCSS (I suspect the stuff on sale is the cheapest they can get their hands on) so always a disappointment. I prefer to wait for markdowns of regular-priced.

See this
real-canadian-superstore-whole-beef-ten ... #p33770683

Sterling Silver appears to be a TM of Cargill now.
https://sterlingsilvermeats.com/?lang=en-ca
I didn't know it used to be the top 20%.

It's been Cargill for many years, and the claim has been the top 1/3rd. The quality remained excellent.

They still claim to be the top 2/3 — LOL. But you're absolutely right, it's indistinguishable from any other AAA now.
Deal Fanatic
Jul 7, 2017
7944 posts
3784 upvotes
SW corner of the cou…
Excitations wrote: I didn't know it used to be the top 20%.

It's been Cargill for many years, and the claim has been the top 1/3rd. The quality remained excellent.

They still claim to be the top 2/3 — LOL. But you're absolutely right, it's indistinguishable from any other AAA now.
I should correct myself. As you say Sterling Silver is a trademark of Cargill. The Alex Campbell Signature Series (dude co-founded Thrifty Foods) was the best 12% of Sterling Silver (or all beef) initially according to a Canadian Grocer article in an issue that has now gone offline. After Empire Foods acquired Thrifty Foods (which resulted in it having to shut down many Safeways on Vancouver Island), the Alex Campbell moniker was dropped and so eventually was the Signature Series. Looks like the Sterling Silver claim of top 2/3 of all AAA beef which was what the Thrifty Foods site stated a few years ago. And yes, the AAA beef is indistinguishable from any other AAA these days.

As for beef quality, what is particularly disturbing is that you can buy a multi pack of steaks and some in the pack are tastier (or less tasty) and more tender (or less so) than other steaks in the pack. Doesn't seem to matter if I buy it from Thrifty or RCSS.

I do buy the 56-day aged beef now and then when it is severely marked down (usual price is ~$56/Kg for the top beef cuts). It does taste good.

Dinner tonight is a marked-down Sterling Silver flank steak.

FWIW, looks like Thrifty Foods had a little scandal 9 years ago when E coli-contiminated ground beef was not only sold but reportedly mistakely labelled as Sterling Silver when it came from XL meatpackers (wich was sold to Brailizean JBS the following year).

https://www.tricitynews.com/local-news/ ... es-3007537
I smile when I see container ships sailing past my house laden with stuff made in China
Member
Apr 20, 2021
222 posts
306 upvotes
thriftshopper wrote: I should correct myself. As you say Sterling Silver is a trademark of Cargill. The Alex Campbell Signature Series (dude co-founded Thrifty Foods) was the best 12% of Sterling Silver (or all beef) initially according to a Canadian Grocer article in an issue that has now gone offline. After Empire Foods acquired Thrifty Foods (which resulted in it having to shut down many Safeways on Vancouver Island), the Alex Campbell moniker was dropped and so eventually was the Signature Series. Looks like the Sterling Silver claim of top 2/3 of all AAA beef which was what the Thrifty Foods site stated a few years ago. And yes, the AAA beef is indistinguishable from any other AAA these days.

As for beef quality, what is particularly disturbing is that you can buy a multi pack of steaks and some in the pack are tastier (or less tasty) and more tender (or less so) than other steaks in the pack. Doesn't seem to matter if I buy it from Thrifty or RCSS.

I do buy the 56-day aged beef now and then when it is severely marked down (usual price is ~$56/Kg for the top beef cuts). It does taste good.

Dinner tonight is a marked-down Sterling Silver flank steak.

FWIW, looks like Thrifty Foods had a little scandal 9 years ago when E coli-contiminated ground beef was not only sold but reportedly mistakely labelled as Sterling Silver when it came from XL meatpackers (wich was sold to Brailizean JBS the following year).

https://www.tricitynews.com/local-news/ ... es-3007537
Thank you for elaborating. Do you have any more information about this 56-day aged beef? Wet-aged, I assume?
Deal Fanatic
Jul 7, 2017
7944 posts
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SW corner of the cou…
Excitations wrote: Thank you for elaborating. Do you have any more information about this 56-day aged beef? Wet-aged, I assume?
My mistake again, it is 58 days dry aged.

https://www.thriftyfoods.com/our-servic ... -aged-beef

Come at a premium. I've only had it twice (when marked down 20-50%). I figure what's the harm of a few more days?
I smile when I see container ships sailing past my house laden with stuff made in China
Sr. Member
Jun 22, 2009
548 posts
270 upvotes
Ageing is stored differently.. after 2 days, it might not taste the same anymore...
[OP]
Deal Addict
Sep 13, 2007
4651 posts
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GTA
anybody bought these and can post a photo?
Sr. Member
Jun 22, 2009
548 posts
270 upvotes
from the past, those tend to be less marble and thinner cuts compare to Costco Sirloins
Will look forward on seeing em as well
Sr. Member
Jul 19, 2018
743 posts
1276 upvotes
Kfox wrote: anybody bought these and can post a photo?
Ok
Images
  • 6A5626F6-3741-40A8-8B25-CD337A535AAC.jpeg
  • 1AF7437E-7D51-4995-839C-4C962A3615A0.jpeg
Sr. Member
Jul 19, 2018
743 posts
1276 upvotes
swordy wrote: from the past, those tend to be less marble and thinner cuts compare to Costco Sirloins
Will look forward on seeing em as well
Our local Sobeys will cut them whatever size you want. 3/4 inch for me
Sr. Member
Jun 22, 2009
548 posts
270 upvotes
thanks for sharing the picture.
Yeah, those looks great. might go check it out
Member
Sep 10, 2010
392 posts
98 upvotes
St Catharines
I trimmed the fat and bbq'd 1st pack of 3 .The consensus was that they may have been the best striploin steaks we have had(our only choice of steak-not fatty but tender). I returned and purchased 3 packs of 3 the next day.
Member
User avatar
Jun 7, 2013
368 posts
229 upvotes
KANATA
Slightly on the tough side for price/packaging. Cooked perfect with salt and pepper pre seasoning.

I've had more tender than this from rcss regular packaging in the past. Don't be thinking the fancy labeling will get you an amazing result...unfortunately.
Sr. Member
Jul 19, 2018
743 posts
1276 upvotes
carksey wrote: Slightly on the tough side for price/packaging. Cooked perfect with salt and pepper pre seasoning.

I've had more tender than this from rcss regular packaging in the past. Don't be thinking the fancy labeling will get you an amazing result...unfortunately.
Must depend on the province and store. Here, they are the best there is. And the price is sick.

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